CASE STUDY/ AUTOMOTIVE
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Global premium car manufacturer.
22M+ passengers cars sold in 2019
150K+ employees worldwide
30+ production and assembly sites across 14 countries
Global sales network with representation in 140+ countries
When you buy a luxury car from a company known for a world-class customer experience, you expect servicing your car at the dealership to be a breeze. Recognizing its dealerships’ after-sales services shortcomings, our client needed a solution that could:
Provide extended service hours.
Increase vehicle drop-off and pickup capacity without the wait.
Be customized on a per-dealership basis.
Reduce costs and boost productivity.
Softtek implemented Automotive Digital Assistant, a proprietary digital kiosk solution that helps dealerships, vehicle rental companies, and repair shops improve customer service quality through a brand-new vehicle drop off and pick up experience. Key functionalities include:
Clients can choose from a list of available vehicle services and add custom notes.
Secure key drop-off and pickup, 24/7.
SMS notifications when vehicle is ready + automatic billing and receipt delivery.
Kiosks can be configured by individual dealerships for targeted marketing and after-sales services promotions.
Now, dropping off and picking up cars for inspections and servicing at our client’s dealerships is a luxury experience in itself. It’s fast, safe, works with anybody’s schedule, and has the added benefit of allowing dealership personnel to focus on value-added activities that improve the CX and sales even more.
Enabled the client to turn after-sales activity into engines for profit and loyalty.
Achieved a fast ROI plus long-term cost optimization.
Created a new disruptive CX through self-service processes and extended service hours.