FITNESS & WELLNESS

Making wellness accessible
to all

Why total wellness?

Total wellness is a consumer movement centered around improving physical and mental health outcomes through diet, exercise, mindfulness, and lifestyle. This is an opportunity for fitness & wellness operators to integrate personalized solutions into more aspects of consumers’ lives that simplify their wellness journey and are available anytime, anyplace.

 

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Healthy tech. Healthy community.

Traditional wellness operators today face increased technology platforms consolidation with gaps in the total experience, tough competition with digitally native businesses, increasing operational costs, and the pressure to make health and wellness accessible through new digital offerings.

A healthy technology operation frees up time and money for innovation to provide a total experience that fits consumer needs. Future fit your operations with our data analytics, automation, member engagement, and application services to start seeing immediate and lasting business gains.

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Accelerate your digital evolution with Softtek’s global nearshore delivery and agile development capabilities
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Combine the power of data and AI to fuel a 360-member view
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Enable experiences that inspire the wellness community at the facility or wherever the wellness journey takes them
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Set a clear change management strategy backed by Lean Six Sigma, CMMi, and ITIL guidelines for a predictable transformation
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Optimize the technology ecosystem with world-class, end-to-end ITO services
Consult with our Fitness & Wellness technology specialists

The increasing awareness of the importance of a balanced lifestyle and the traction towards healthier food has increased the fitness market globally. Softtek has helped us create digital solutions to gain member loyalty and increase productivity.”

CIO, national fitness franchise

Fitness apps, wearable tech, smart home gyms… Technology has made fitness & wellness a lifestyle choice. This isn’t game over for traditional wellness operators, but rather an opportunity to make smarter choices about their member experience strategies.”

Victor Mastache, Director of Business Development, Fitness and Wellness

FITNESS VIDEO

How can the fitness industry emerge stronger during the fitness revolution?


Learn more

FITNESS INFOGRAPHIC

A look at the industry trends, the importance of scaling digitally, and rebuilding membership value


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Finding the right solutions

Today, the fitness & wellness community expects the flexibility to traverse a physical and digital experience based on comfort level and convenience. Softtek’s solutions and services can be rapidly implemented to boost engagement and loyalty, add revenue streams, scale operations, and enable resilient business models.

 

Digital Advisory and Consulting

 

Digital Advisory and Consulting

With a data-driven understanding of customer preferences and business needs, we design, engineer, and enhance digital transformation roadmaps.

Digital Channel Enablement

 

Digital Channel Enablement

Become a true wellness platform. Identify gaps in the digital experience and align business drivers across the value chain.

Product Engineering and Support

 

Product Engineering and Support

With Softtek’s nearshore agile pods, work with experienced consultants and developers during your working hours to create dynamic digital experiences.

Intelligent Enterprise

 

Intelligent Enterprise

Power IT and business operations with AI, automation, and analytics for cost efficiency and monetizable insights.

BPO and ITO

 

BPO and ITO

We manage, support, and optimize complex technology ecosystems so you can concentrate on your core business.

 
 

How we are helping clients in the Fitness & Wellness sector

 
Application Services | Digital Optimization | Fitness & Wellness
Contactless solutions make gym franchise fit for Covid-19 and the future
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read more
 
Consumer Packaged Goods | Pharma & Beauty | Fitness & Wellness
Headless eCommerce and CMS help nutrition leader create unique UX in different countries
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read more

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Digital Commerce Radar

June 2020 edition

We regularly update our commerce radar, a simple list of established and up and coming platforms and options for Digital Commerce, to keep track of the evolving landscape. It can be useful to identify new technologies, platforms, functionality and trends by following what’s new and what’s working.

While we mostly use this radar for ourselves, we’ve had been asked to share a few times and decided to make it available for anyone interested.

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Let me know when this is updated